Kim Junge
Property Coordinator
Tel.: +49 (0) 151 51243163
kim.junge@pentahotels.com
Sustainability
SUSTAINABILITY STARTS HERE
You know what, when you’ve been in this business as long as we have, you learn a few things. Sure, you’ve got to live in the present, savour the moment and not let life pass you by. That’s not all though. You have to keep an eye on the future, or else you’ll end up with nothing left to savour at all.
This ain’t a simple thing to do, there’s no quick fix and there are multiple elements in play here. It isn’t just about protecting Mother Nature – as beautiful as she is. We’ve also got to take care of our communities, our neighbourhoods, the local people that make us tick.
Juggling all this is no small task, and when you think about the big picture there’s a lot to consider, but what are we going to do, bury our heads in the sand and ignore it? ABSOLUTELY NOT. We know we have a responsibility to take care of our people and the planet. So that’s exactly what we’re going to do.
THE BUILDING BLOCKS OF OUR FUTURE
Back in 2022, we started developing a comprehensive sustainability strategy, consisting of a combination of short and long-term goals to work towards over the following five years, all to ensure that we operate as sustainably as possible both now and in the future. These goals aren’t random, they’re based on the globally recognised pillars of sustainability.
The United Nations has an established framework of 17 recommended development goals that are applicable to people, businesses, and countries all over the world.
Given that the number five is pretty important in Penta’s history, we felt it only fitting to select five of these goals with topics that are close to home for us, really commit to them and give it everything we’ve got.
Gender Equality
Reduced Inequalities
Sustainable Cities and Communities
Responsible Consumption and Production
Climate Action
OUR ESG STRATEGY
Ultimately our goal is to be as sustainable as we possibly can be. That isn’t always easy in our line of work, but we’re damn well going to try. Our green strategy is based on the globally recognised pillars of sustainability: Environmental, Social and Governance.
We have zero intention of being all talk and no action, so transparency is key for us. Here are our ambitions that align with those three pillars, and how we plan on achieving them…
Partnerships and Collaboration
We know we can’t do everything alone. We recognise the strength and the benefits of solidarity and collaboration. That’s why our partnerships are carefully considered, and with some great companies and organisations. Here are a few of them:
TOO GOOD TO GO
These legends are on a mission to inspire people to be proactive and take action against food waste. We’ve been listed on the app since 2023, and in that time over 18,295 meals have been prevented from being thrown away.
RECUP:
Recup is a circular economy initiative designed to reduce the waste generated by single-use coffee cups through a system that allows customers to borrow and return cups at participating locations. It operates primarily in Germany, so you can make use of it in all our German properties.
CLICK A TREE
Some good friends of ours. Unsurprisingly given the name, they focus on planting trees.
They also address all 17 of the UN’s Sustainable Development Goals, which aligns with the baseline of our own ESG strategy. In 2023 we planted 2200 trees in Ghana with them through our Green room initiative.
CON-SERVE™
An innovative cloud-based desktop platform which allows us to measure our sustainable metrics, such as electricity, gas, and water. This means we can make a way more meaningful analysis of what we are using, or potentially wasting.
Sustainability Certificates and Awards
The Green Key is a leading standard of excellence for environmental responsibility and sustainability in the tourism industry. It’s internationally recognised and independently awarded. Basically, when guests choose to stay with a Green Key establishment, they are choosing to make a difference for the environment.
The following Pentahotels are Green Key certified:
Belgium
✅ Brussels City Centre ✅ Brussels Airport
France
Germany
KEEP YOUR STAY GREEN
You could make your stay even better by taking just a few sustainable actions and lending Mother Nature a helping hand...
And hey, don’t hesitate to give us a shout if you spot anything out of the ordinary (water leaks, malfunctioning lighting systems, etc.). We are there to make your stay as smooth as possible.
. Remember to turn off the lights and electronics when you leave your room
. Take advantage of the daylight - throw those curtains open and get some vitamin D
. Need some fresh air? Make sure you turn off the air conditioning before opening the window
. Keep your showers short and sweet
. Use the smaller flush button on the toilet when you can
. Your towels will be replaced with fresh ones if you leave them on the floor but, why not reuse them? You wouldn’t just use them once at home!
. Why not take the stairs when possible? Hitting your daily step count is better for both you and the environment anyway, right?
. All our bathroom amenities are eco friendly - use them with pride!
. Our breakfast buffet is awesome. Try it for yourself, taste the local products and enjoy a morning meal free from plastic packaging
. Avoid food waste - Take all you want, but eat all you take (and remember: you can always come back for a second round. And a third. And a fourth...)
. Ask our staff for the most efficient ways to travel by public transport
FREQUENTLY ASKED QUESTIONS
In case you were wondering, here are a few questions we often get asked about green or sustainable topics…
Your room can be cleaned every day if that’s what you really want, but it’s mostly likely not necessary, so why waste the resources and energy?
We do! We already have some popular options across our menus and we are always looking to expand.
This is an ongoing process for us, obviously it isn’t that you can just change these things overnight, but it’s certainly the end goal for us.
Plastic keycards remain a sustainable option for our hotel operations due to their durability, reusability, and compatibility with electronic systems. They can be recycled and reused multiple times, reducing waste and minimizing environmental impact.