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Who needs a uniform when you can look damn good? For a few years now, the Penta team in each hotel has been dressed up in quality (and comfy) garments by Kuyichi. But is this just a fashion statement or is there more to it? We talk to Peter Schuitema, co-owner/founder of the Dutch label (and massive burger fan).

Penta: What do you think of garden gnomes?
My parents used to have a few in the garden a long, long time ago… To be honest I never really understood why anyone would put them up!

Penta: Where do you feel most at home? Where is your ‘hood?
 I feel at home everywhere as long as I have my loved ones around me, but my ‘hood is in my small town De Meern (near Utrecht, Netherlands).

Penta: Tell us about a project that is keeping you busy in this period.

Peter: Recycling is one of the most important things we are working on. We simply MUST stop creating mountains of textile waste. 

Penta: Who are your role models?
Peter: My parents have always been my role models; they lived a “simple” life and never bought anything they didn’t truly need. They were married for more than 50 years and I would like to think they raised their kids with the right values.

Penta: You have ten seconds to tell our readers why they should check you out.
 Don’t check me out! Check out our website and find out why we insist on making “Pure Goods” since 2000.

Penta: Who is the last person you called?
 My wife. But as usual… she didn’t pick up J

Penta: Pizza or burgers?
 Definitely burgers! Sometimes it’s really a craving, you know? I also tried some of Penta’s and I could definitely go for another serving anytime.